People do not buy goods and services.
They buy relations, story and magic.
Don’t deliver a product,
deliver an experience!
“If you can’t explain it to a six year old, you don’t understand it yourself.”
EMOTIONAL INTELLIGENCE COACHING
“Educating the mind without educating the heart is no education at all.” (Aristotle)
UNLEASH THE SUBCONSCIOUS
POWER OF YOUR BRAND!
It’s the underlying intangible feeling of your brand that guides us. This is unequivocally true time after time whether we like it or not!
Our subconscious guides our decisions and actions more than we realize and our conscious mind simply finds a rational justification for what the subconscious has already decided.
My goal is to help you to build a long-lasting, deeper, richer brand experience and so increase sales by understanding the power of the emotions associated with your Brand. Once the consumer establishes a solid emotional connection with your Brand you will have profitable reoccurring sales for many years to come!
My passion for brands
A few facts about me
Magnolia/Locarno film festival
are based on rational behavior